
The One About Higher Education
It is a fact that an educated society is better than an uneducated society. As humans, we have to work to overcome our faults. We have to look past the numbers and see the people. We have to scale the obstacles and see the opportunities. We have to avoid roadblocks and create paths toward progress. We have to dispel negativity and gently nudge people forward.

Now Serving: Handcrafted Education
Starbucks understood that if it delivered a consistent experience, a solution to the morning grind, that consumers would respond. Higher education needs to understand that if it delivers thoughtful, consistent, quality education that meets students’ needs it will produce the next generation of innovators.

About Remembrance
Eighteen years later, we think terror attacks are a world away, but we face very real pain, hurt, and anger as we continue to read news on persisting racial tensions, bullying, sexual assault, and mass murders. Do we avoid confronting and responding to these important issues because they do not directly affect us? Because if it happens to one, it happens to us all.

The Crumpled Paper Theory
We all know education is important to the future any society and its citizens. As institutions, we need to work at earning a trusting relationship with students. We need to let them know that we care about their needs, the challenges they face, and the dreams they want to realize. We need to focus on putting students first.

Higher Education's Day Off
Students enter higher education from all walks of life. Some enter with anticipation, others enter from obligation, and still others enter with uncertainty. However, they all seek an opportunity to make their lives or the lives of their loved ones better. Since no two students have the same needs or goals, it is important that institutions take the time to understand who they are serving.

In Your Control
We see successful businesses and attribute their success to one overnight innovation. The truth, however, is while the innovation lit the spark, their commitment to discipline in delivering a quality, reliable product that consistently meets consumer needs is what keeps the flame burning.